The Productized Coach Journal
Build a coaching business on your own terms.
Insights on building a productized coaching business — install semi-passive income streams, attract pre-sold clients, and run a 10–20 hour/week practice on your own terms.
Latest
productized coaching
Win the First Impression
The first seven lines decide everything. That is where the work goes.
Coaches polish the product and rush the headline. The first seven lines decide whether anyone reads the rest. Here is where to actually spend your time.
More from the Journal
9 articles
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productized coaching
3 Buyers a Day
Your first launch is not supposed to make money. It is supposed to prove demand.
2 min read -
productized coaching
Be a Selfish Bastard
Pick what YOU want to teach. The market follows the conviction, not the politeness.
3 min read -
productized coaching
Business Should Be Boring
Do exciting things in your personal life. Run the same play in your business.
3 min read -
productized coaching
Get Paid to Create
Sell first. Build second. Stop guessing what people want.
2 min read -
productized coaching
The Evergreen Ad
Evergreen Ads run on the algorithm, not your attention.
2 min read -
productized coaching
The One Container Rule
Coaches scale revenue by adding offers. The ones who win subtract.
2 min read -
productized coaching
Build Your Business Backwards
Design the order, not just the offers.
2 min read -
productized coaching
A Category of One
The new floor is free advice that sounds competent. Here is what survives.
2 min read -
productized coaching
Start Here
A new home for the Productized Coach methodology.
1 min read