The Productized Coach Journal
Build a coaching business on your own terms.
Insights on building a productized coaching business — install semi-passive income streams, attract pre-sold clients, and run a 10–20 hour/week practice on your own terms.
Latest
productized coaching
The 24-Hour Micro Offer
AI did not change how coaches sell. It changed the cost of finding out what sells.
Coaches spend a month building offers nobody validated. With AI you can build a real micro offer in a day and let buyers, not opinions, tell you if it works.
More from the Journal
10 articles
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productized coaching
Win the First Impression
The first seven lines decide everything. That is where the work goes.
2 min read -
productized coaching
3 Buyers a Day
Your first launch is not supposed to make money. It is supposed to prove demand.
2 min read -
productized coaching
Be a Selfish Bastard
Pick what YOU want to teach. The market follows the conviction, not the politeness.
3 min read -
productized coaching
Business Should Be Boring
Do exciting things in your personal life. Run the same play in your business.
3 min read -
productized coaching
Get Paid to Create
Sell first. Build second. Stop guessing what people want.
2 min read -
productized coaching
The Evergreen Ad
Evergreen Ads run on the algorithm, not your attention.
2 min read -
productized coaching
The One Container Rule
Coaches scale revenue by adding offers. The ones who win subtract.
2 min read -
productized coaching
Build Your Business Backwards
Design the order, not just the offers.
2 min read -
productized coaching
A Category of One
The new floor is free advice that sounds competent. Here is what survives.
2 min read -
productized coaching
Start Here
A new home for the Productized Coach methodology.
1 min read